Google Apps and CRM The problem with Google Apps and CRM is that the integration between these two data silos (company data and customer data) is underdeveloped, and the integrations, overall, have poor to middling support from the CRM vendors. via TechRepublic. If you're new here, you may want to subscribe to my RSS feed or learn more about me, Ben Hamilton or link to me via LinkedIn. I can be found tweeting at @benhamilton. Thanks for visiting!